For the first time ever, underwear giant Calvin Klein is featuring more than one male model to front the latest underwear campaign: “X Mark Your Spot”.
Their biggest media campaign ever, CK’s X range will feature images of four men from across the globe: Mehcad Brooks, Fernando Verdasco, Hidetoshi Nakata and this lovely treat… Kellan Lutz!
Mr Lutz has certainly stepped out from the depths of (his Twilight co-star) R_Patz’ shadow, keeping our blood pumping rather than drinking it!
The ads officially go live in March, we’ll keep you updated but for now check out www.xmarkyourspot.com to watch the swoon-worthy video and find out more about the new undies range which includes microfibre and cotton sets for women and pyjamas too.
In stores now!!
Image from Calvin Klein Underwear